How do you measure the impact of your marketing?

Our card-linked offers program generates sustainable revenue growth for participating merchants. And we can prove it.

As a merchant, imagine...

  • You could target the big spenders in your area who shop at your competitors' stores but have never shopped at your store.
  • You could target homeowners just minutes after they buy a property, when they are most likely to switch telecom companies.
  • You could target campaigns to different groups of users based on their spending, and pay only a small fee based on the new revenue generated by each campaign.

Now you can!

THE FUTURE OF ADVERTISING

Card Linked Marketing & Consumer Data Analytics

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Understand Your Customers

Understand Your Customers

Access unique, real-time consumer spending analytics. Make informed decisions based on real-time analytics in each vertical down to individual store level.

Reach Your Customers

Reach Your Customers

Serve offers to highly targeted segments. Target the right customers with offers based on purchase profiles. Multiple campaign types are available, with pure pay-for-performance pricing.

Monitor Campaigns in Real-Time

Monitor Campaigns in Real-Time

Monitor campaign results in real time and measure the ROI. Track results from targeted segments before, during, and after campaigns, and compare them with control groups.

Card-Linked Offers Solution

Build Your Own Campaigns
Real-Time Campaign Reports
Highly Personalized Offers for Customers
Seamless Offer Redemption

There is a new and personalized way for merchants to engage with customers, and it's delivering unprecedented results. Meniga's Card-Linked Offers Solution gives merchants the opportunity to provide consumers with highly contextualized offers -- based on actual transaction history and tailored to their needs.

Build Long-Term Relationships

Build Long-Term Relationships

Engage with new and loyal customers through personalized campaigns and build long-term relationships.

Real-Time Measurement

Real-Time Measurement

Track campaign results in real time and compare consumer behaviour before, during, and after a campaign.

Pay Only<br> for Results

Pay Only
for Results

Pure pay-for-performance pricing. Pay a commission only when consumers actually make a purchase at your store.

Simple for<br> Merchants

Simple for
Merchants

No staff training. No POS integration. No coupons or vouchers. No extra work. It couldn't be more simple.

Consumer Spending Analytics

Research consumer spending behaviour by vertical

Track sales and market-share development live across business verticals down to store location. A powerful way to benchmark merchant performance with key competitors, as well as track marketing campaign impact in real time.

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Find the Right Customers to Target

In our CLM solution, users have been receiving up to €1,000 cashback per year from merchants by continuing to buy the products they already love.

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Understand the Impact of Decisions

Understand the impact of your marketing decisions by observing real-time market share for the industry and your competitors.

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Consumer Spending Analytics

Gain a deep understanding of consumer spending behaviour and benchmark key metrics with those of competitors. For example, find out how much people spend at your store each month, the average amount they spend on each visit, or how long it takes them to return to your store on average. Compare the results to those of key competitors.

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Clients in +12 verticals

What is Card-Linked Marketing?

Card-Linked Marketing is a new way of connecting merchants, banks, and customers — privately and securely.

Stakeholder Benefits

Consumers

Save money with tailored offers for things they actually want and need

Merchants

Save huge amounts of marketing waste by targeting the right customers

Banks

Reconnect with their customers through their online and mobile banks

Merchants

Merchants

Card-Linked Marketing allows merchants like restaurants, grocery stores, clothing stores, travel agencies, gas stations and more to reach the right customers and stop wasting money on aimless marketing. Merchants know they are reaching the right consumers.

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3-
Consumers

Consumers

Customers receive highly relevant, deep-discount offers through their banks. Offers are linked to payment cards so customers need only activate the offers and shop using their cards as normal. The cashback discount will be automatically transferred to their bank account.

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Banks

Banks

CLM allows banks to strengthen their role as a trusted advisor and custodian of consumer spending data. Banks get the opportunity to reconnect with their customers by connecting merchants with consumers through their online and mobile bank.

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Meniga PFM

Helping people become smarter consumers

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Find out why top-tier financial institutions all over the world choose Meniga’s products for personal finance management

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