Hyper-personalised engagement platform for banks
This profile will take you through:
What is Meniga's Insight Factory
How it can help banks reach business outcomes
How personalisation is the key to increasing engagement & digital sales
How it can seamlessly fit into your digital banking infrastructure
About this material
Most banks are providing some form of personalisation, but seeing as 3 out of 4 banking customers only use their app for basic functions, it's evident that efforts and investments into digital channels are being flushed down the drain.
This is a significant problem for Banks that want to engage customers through digital channels and grow digital sales. With Meniga's Insight Factory platform, banks can deliver hyper-personalised messages to customers to increase engagement and digital sales.