Financial Times highlights Meniga as ‘Fintech to Watch’

In a quick-fire Q&A on ‘Fintechs to Watch’ the Financial Times interviewed Meniga’s CEO & co-founder Georg Ludviksson on Meniga’s story

Child of the crisis has come of age

As Georg points out in the interview, Meniga is a child of the financial crisis which hit Iceland in 2008 and 2009. The company got started in Iceland with a PFM solution that was available in online banks. Now Meniga has offices in Reykjavik, London, Stockholm, Helsinki, Barcelona, Singapore, and Warsaw. 65 million people have access to Meniga’s digital banking solutions, through 80 banks in 30 countries.

Awesome owners

The company has raised €27m. Its major shareholders are Industrifonden, Velocity Capital, UniCredit, Nordea, Swedbank, Frumtak Ventures, Íslandsbanki, and Kjölfesta.

Mission matters

Georg points out that it is Meniga’s mission which makes the company unique.

“Our global mission is to improve people’s financial literacy and eliminate financial problems by creating a mutually beneficial ecosystem for people, banks and businesses.”

Meniga’s CEO & co-founder Georg Ludviksson

Helping the planet, one transaction at a time

Meniga has launched a transaction-driven marketing platform in Sweden. Businesses are able to send targeted offers to consumers and get access to sophisticated consumer analytics. People can choose to donate the cash back they earn, to United Nations projects which reduce carbon emissions.

The new rewards app by Meniga.

Full Quick fire Q&A

About the Financial Times

The Financial Times is one of the world’s leading news organisations, recognised internationally for its authority, integrity and accuracy. It is part of Nikkei Inc., which provides a broad range of information, news and services for the global business community.